Thursday, December 28, 2006

Mobile joint-making video causes a stir

No smoke without fire

By INQUIRER

A VIDEO PURPORTING to show how to roll the perfect joint has been downed from the Interweb after thousands of UK teenagers downloaded the tutorial to their mobile phones.

Tocmag.com said it received a complaint from a Bristol secondary school teacher after the video appeared on its site.

The video, entitled "smoke-weed" by its anonymous author, was accompanied by a six-page booklet listing the "top ten activities to try when you're caned."

Tocmag said it generated over 5000 downloads to UK mobiles, mostly thought to be school children.

Although Tocmag founder Brad Ells said he and his firm were doing, "everything in our powers to ensure it doesn't happen again," it still managed to deliver a press release on the subject in order to claim how popular the service is.

"From the outset of this project," adds Ells, "we realised illicit content is a serious problem with user-generated material. We have conducted a review of our censorship process and ramped-up the resources we devote to ensuring Tocmag is a clean service."

Any future inappropriate cock-ups may be used to promote the service, however. The make-your-own crack-pipe tutorial is expected to be a big hit with some primary school audiences. ยต

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