Hutch and Microsoft to offer Live Search for mobile

Hutch and Microsoft to offer Indian mobile customers a search engine
Indian mobile service provider Hutch which is undergoing acquisition by UK based Vodafone has said that they are collaborating with software giant Microsoft to offer Live Search for mobile to its customers.
As a result, Indian mobile internet users for the first time have optimized access to mobile search engine that returns relevant results quickly.
Microsoft said that their Live search engine would offer mobile users ability to search for content like Tones, Images, Videos and Games. This search would offer optimized searching on PlanetHutch as well.
Harit Nagpal, Marketing Director, Hutch spoke on this new development: “We have always believed in giving our customers services that help simplify their life. We have collaborated with various global service providers like Microsoft on an open access principle to help us achieve this objective. Starting with this initiative, Hutch will provide the entire Windows Live suite of services to its customers over a period of time.”
Jaspreet Bindra, Country Manager Microsoft Online Services Group added: “This service is the first of its kind for mobile users in India, one that allows you to discover information or content at the press of a single button on your mobile phone. Discoverability will now become the ‘killer’ application on the mobile phone. With Live Search for mobile on your Hutch phone, the consumer is just one click away from his or her favorite content. This initiative with Hutch builds on our great existing relationship and commitment to helping consumers find the information they are looking when they’re on the go.”