Wednesday, October 03, 2007

IDLDPL ties up with ASUS India for Distribution of PDA Products


India Digital Life Style Distributors more commonly referred to as IDLDPL has announced a tie-up with ASUS Technology selecting the company to be its national partner for the distribution of ASUS PDAs.

In June this year, ASUS India has launched its P535 PDA phone in the market. Since then, ASUS’ products have been highly appreciated for their quality and design.

IDLDPL on the other hand, brings in its genius and expertise in the distribution of IT and lifestyle products. As it is, the company has its own sales offices in around 15 locations in India along with innumerable channel partners and retail chains.

The ASUS PDA P535 is a compact Windows Mobile 6.0 smart phone with wireless and GPS functionality. Other features include an Auto-Focus 2.0 mega pixel camera and business scanner.

According to Mr. Andrew Tsui, Managing Director, ASUS India, “ASUS as a brand has been received well among the users and customers in the Notebook, LCD monitor, Wireless and networking solutions in the Indian market. I expect the same will be extended to our PDAs. Our tie up with IDLDPL will surely help us in reaching out to customers in India as IDLDPL has a wide presence across the country.”

Mr. Surinder Saini, Asst Vice President Sales, in IDLDPL, said, “ASUS is a leading provider of high performance 3C total solutions worldwide. Any product that is coming from ASUS is expected to bring the same quality and capability. We are proud to be associated with the ASUS brand as their national distribution partner in India for PDA products. I expect this relationship will turn out to be a win-win situation for both the companies in taking this product line to a bigger market in India.”

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