Tuesday, January 29, 2008

HTC loses ground to Motorola, Samsung, in Windows Mobile smartphone fight

According to internal data from Microsoft, HTC’s once enviable position as prime player in the Windows Mobile segment has shifted, with non-touchscreen models declining to below 30-percent market share. Competition by Motorola and Samsung is blamed for the change, with Motorola leading the pack by a small margin.

However touchscreen-based smartphones are still more likely to bear the HTC logo, with over 50-percent sold being their models. Palm follows behind at quite a distance, with a market share just over 10-percent.

The news follows reports by Opinion Research Corporation that 21-percent of smartphones (excluding Blackberry and iPhone models) were returned after the holiday season, making the cellphones the most-returned item.

“The inability to understand the product setup process was cited as the
primary reason consumers returned their Smartphone” Kevin Wood, VP and Senior Technology Analyst, Opinion Research Corporation".


Source: Phonemag

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